Playing the marketing mix in an omnichannel environment

The store managers will have many more digital tools at their disposal and failure to use these to their fullest potential will damage their brand long term.

For Congress, For Consumer Confidence, For Customer Insights, For Diapers, For digital, For Fantasy Disruption, For HR, For Opinion Polls, For Optimism in EU, For Sonny Recommendation, Latest, Experience centers, for quantitative easing, for corona survey, Middle East markets, Social distancingCovid-19, Active SensemakingSonny Soewarta27 May 2019Magnus Brehmer

“Where are the Boards?” - presentation for World Retail Congress 2018 by Magnus Brehmer

What’s wrong with today’s Board Agenda and how to unleash the Power of your Board?

For Sonny Recommendation, For Optimism in EU, For Opinion Polls, For HR, For Fantasy Disruption, For digital, For Diapers, For Customer Insights, For Consumer Confidence, For Marketing Mix, Experience centers, for quantitative easing, Latest, for corona survey, Middle East markets, Social distancingCovid-19, Active SensemakingSonny Soewarta5 February 2019Magnus Brehmer

Why HR And Employer Branding Are Becoming More And More Important

HR is playing more and more important role in building strong brands.

For Sonny Recommendation, For Fantasy Disruption, For Diapers, For digital, For Opinion Polls, Latest, For Optimism in EU, For Consumer Confidence, For Congress, For Marketing Mix, For Customer Insights, Experience centers, for quantitative easing, for corona survey, Middle East markets, Social distancingCovid-19, Active SensemakingSonny Soewarta14 July 2017Magnus Brehmer

Digital: Is It a Change, Evolution, Development Or Disruption?

Innovations, product improvements or services we didn't realize we needed before were introduced to us.

Latest, For Diapers, For Fantasy Disruption, For HR, For Sonny Recommendation, For Customer Insights, For Opinion Polls, For Optimism in EU, For Consumer Confidence, For Congress, For Marketing Mix, Experience centers, for quantitative easing, for corona survey, Middle East markets, Social distancingCovid-19, Active SensemakingSonny Soewarta29 May 2017Magnus Brehmer

What If Even Our Fantasy Gets Disrupted

We are experiencing a time with more rapid and disruptive development than ever before, and we might only have seen the first few seconds of it so far (!).

Latest, For Sonny Recommendation, For HR, For digital, For Diapers, For Opinion Polls, For Optimism in EU, For Consumer Confidence, For Congress, For Marketing Mix, Experience centers, for quantitative easing, for corona survey, For Customer Insights, Middle East markets, Social distancingCovid-19, Active SensemakingSonny Soewarta29 May 2017Magnus Brehmer

Today There are More Diapers Sold to Adults Than to Babies in Japan.

Today there are more diapers sold to adults than to babies in Japan.

Latest, For Sonny Recommendation, For HR, For Fantasy Disruption, For digital, For Opinion Polls, For Optimism in EU, For Consumer Confidence, For Congress, For Customer Insights, For Marketing Mix, Experience centers, for quantitative easing, for corona survey, Middle East markets, Social distancingCovid-19, Active SensemakingSonny Soewarta22 May 2017Magnus Brehmer

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